{"id":772,"date":"2017-03-01T08:00:10","date_gmt":"2017-03-01T08:00:10","guid":{"rendered":"https:\/\/cma.481.myftpupload.com\/?p=772"},"modified":"2017-03-01T16:13:26","modified_gmt":"2017-03-01T16:13:26","slug":"how-to-build-a-listing-inventory","status":"publish","type":"post","link":"https:\/\/cma.481.myftpupload.com\/?p=772","title":{"rendered":"How to Build A Listing Inventory"},"content":{"rendered":"<p><a href=\"https:\/\/cma.481.myftpupload.com\/wp-content\/uploads\/2015\/06\/images.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-780\" src=\"https:\/\/cma.481.myftpupload.com\/wp-content\/uploads\/2015\/06\/images.jpg\" alt=\"images\" width=\"262\" height=\"192\" \/><\/a><br \/>\nI Wanted to share this post that i wrote for you last year : \u00a0You probably don\u2019t remember Floyd Wickman because he was before your time , he was one of the great real estate coaches that I would follow. I learned many things from His Master Sales Program and one of them was that, \u201cLISTINGS are the Name of the Game.\u201d !!!!!!! If ever there&#8217;s been a time where listings are the name of the game? It&#8217;s right now !!!!!!!! and I hear it all the time \u201cHow do I Get More Listings\u201d! \u00a0And here is what else I learned, that, \u201cyour listing inventory level will determine your income level.\u201d Another thing I learned from Floyd Wickman is that \u201cyou can\u2019t sell what you don\u2019t have\u201d.<\/p>\n<p>Here\u00a0are\u00a0key elements in building a listing inventory and ideally You need all five of the basics going simultaneously:<\/p>\n<p>&nbsp;<\/p>\n<p>1. Build your Database. Focus your energy and effort on the best referral sources SOI. Send them something every month. call them at least three times a year. And see them in person at least once a year.<br \/>\n2. Work For Sale By Owners and Expired listings. Send them something. Call them or mail them Value. Go see them in person and bring Value with you.<br \/>\n3. Hold Open Houses to generate listing leads. (see my article on Successful open Houses) It means work the neighborhood in advance. Work your prospect database in advance. This past weekend a brand new agent I work with scheduled a listing appointment from her open House !<br \/>\n4. Door Knocking to generate listing leads. When a new listing goes on the market, there are as many as seven other homeowners within the nearest 250 homes that also want to sell. Send them something. call them or mail them or best Go out and see them. FIND THEM !!(see my article on Door Knocking)<br \/>\n5. Religiously follow up all leads. More business is lost due to a lack of systematic follow up than for any other reason. ( See my article on Follow Up or Go Home) Follow up internet inquiries. Follow up telephone inquiries. Follow up networking inquiries. Follow up Open House leads. Follow up just listed\/just sold leads. And follow up all referral leads. JUST FOLLOW UP !!<\/p>\n<p>6.Farm and focus on your target area, send Just listed or Just Solds or other type of Direct Mail (see other article on Direct mail)<\/p>\n<p>&nbsp;<\/p>\n<p>Good Luck getting those listing and like always call me direct 619-379-4900 with Q&#8217;s or to start your farm today ! have and go Attack this Market !!!<\/p>\n<p>Ulysses<\/p>\n<p><a href=\"https:\/\/cma.481.myftpupload.com\/wp-content\/uploads\/2014\/11\/IMG_0276.jpg\" rel=\"attachment wp-att-286\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-286\" src=\"https:\/\/cma.481.myftpupload.com\/wp-content\/uploads\/2014\/11\/IMG_0276-225x300.jpg\" alt=\"IMG_0276\" width=\"225\" height=\"300\" srcset=\"https:\/\/cma.481.myftpupload.com\/wp-content\/uploads\/2014\/11\/IMG_0276-225x300.jpg 225w, https:\/\/cma.481.myftpupload.com\/wp-content\/uploads\/2014\/11\/IMG_0276-768x1024.jpg 768w, https:\/\/cma.481.myftpupload.com\/wp-content\/uploads\/2014\/11\/IMG_0276.jpg 810w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I Wanted to share this post that i wrote for you last year : \u00a0You probably don\u2019t remember Floyd Wickman because he was before your time , he was one of the great real estate coaches that I would follow. I learned many things from His Master Sales Program and one of them was that, \u201cLISTINGS are the Name of the Game.\u201d !!!!!!! If ever there&#8217;s been a time where listings are the name of the game? It&#8217;s right now !!!!!!!! and I hear it all the time \u201cHow do I Get More Listings\u201d! \u00a0And here is what else I learned, that, \u201cyour listing inventory level will determine your income [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1306,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-772","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Build A Listing Inventory - Turbo Agents<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Build A Listing Inventory - Turbo Agents\" \/>\n<meta property=\"og:description\" content=\"I Wanted to share this post that i wrote for you last year : \u00a0You probably don\u2019t remember Floyd Wickman because he was before your time , he was one of\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cma.481.myftpupload.com\/?p=772\" \/>\n<meta property=\"og:site_name\" content=\"Turbo Agents\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/FosterHamiltonRealEstate?pnref=lhc\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/FosterHamiltonRealEstate?pnref=lhc\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-01T08:00:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-03-01T16:13:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cma.481.myftpupload.com\/wp-content\/uploads\/2017\/03\/images.jpg\" \/>\n<meta name=\"author\" content=\"Ulysses Lepe, GRI,ABRM,CRS,CRB\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ulysses Lepe, GRI,ABRM,CRS,CRB\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/cma.481.myftpupload.com\\\/?p=772#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cma.481.myftpupload.com\\\/?p=772\"},\"author\":{\"name\":\"Ulysses Lepe, GRI,ABRM,CRS,CRB\",\"@id\":\"https:\\\/\\\/cma.481.myftpupload.com\\\/#\\\/schema\\\/person\\\/b2d42a17fcc21f4c21a525bbb81c0a59\"},\"headline\":\"How to Build A Listing Inventory\",\"datePublished\":\"2017-03-01T08:00:10+00:00\",\"dateModified\":\"2017-03-01T16:13:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/cma.481.myftpupload.com\\\/?p=772\"},\"wordCount\":438,\"commentCount\":1,\"image\":{\"@id\":\"https:\\\/\\\/cma.481.myftpupload.com\\\/?p=772#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cma.481.myftpupload.com\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/images.jpg\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/cma.481.myftpupload.com\\\/?p=772#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/cma.481.myftpupload.com\\\/?p=772\",\"url\":\"https:\\\/\\\/cma.481.myftpupload.com\\\/?p=772\",\"name\":\"How to Build A Listing Inventory - 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